General resources

General Partner Resources

Cross-event materials used across all Impact Days 2027.

Impact Days 2027 overview

Impact Days are KuppingerCole Analysts' focused, single-topic, in-person events for identity and security practitioners. Each day brings analysts, practitioners, and solution providers together around a tightly curated agenda on one strategic topic, for decision-makers who want depth without a multi-day conference. The format ran three times across Germany in 2026, in Cologne, Munich, and Frankfurt. In 2027, it comes to the Nordics for the first time.

NIID 2027
February 9, 2027
Gothenburg, Sweden
Coming soon
AI & Non-Human Identity
Germany · Q4 2027
Coming soon
Identity Fabrics
Germany · Q4 2027
Press releases
Official press releases about Impact Days, newest first.

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KuppingerCole Analysts company boilerplate
Use in press releases and event listings.

KuppingerCole Analysts is an independent, global analyst firm specializing in identity and access management (IAM), cybersecurity, and governance. Through vendor-neutral research, expert advisory services, and events such as the European Identity and Cloud Conference and Impact Days, KuppingerCole helps organizations turn complexity into clarity in the digital age.

Impact Days boilerplate
Use in event listings and newsletters.

Impact Days are one-day, in-person events from KuppingerCole Analysts, each focused on a single identity or security topic. Built for practitioners who are already past the basics, they combine analyst insight, real implementation stories, and peer discussion in a small-format setting.

Partnership benefits
What you get as a media or association partner.

Media partners

  • Official media partner status
  • Press passes for your editorial team
  • A 25% discount code for your readers
  • Interview scheduling with our analysts and speakers
  • Your logo, name and link on the event website
  • A mention in our partner recognition social media post ahead of the event
  • A mention in our partner recognition email ahead of the event

Association partners

  • Official association partner status
  • A 25% discount code for your members
  • Inclusion in the agenda, at the discretion of our agenda team
  • Your logo, name and a link to your website on the event website
  • A mention in our partner recognition social media post ahead of the event
  • A mention in our partner recognition email ahead of the event
  • Two complimentary tickets

In return

In return, we ask you to share the event with your readers or members along with your discount code, for example in your newsletter or on your social channels. It is a straight exchange, with no fees on either side, no exclusivity, and no expectation around what you cover.

Partner Promotion Checklist
To help maximize visibility and registrations, we encourage partners to support Impact Days 2027 through some or all of the following promotional activities.
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Frequently asked questions

Custom promotion requests
Need another kind or size of asset? Reach out and we'll respond within two business days!